BUILDING GLOBAL COMMUNICATION

COMMUNICATION STRATEGY - AND ACTIVATIONS

BRAND AND EVENT PR

How do we reach soccer fans around the globe to present the Bundesliga abroad in a continuous and emotional way and expand its fan community? Whether it's the opening of the DFL office in New York City, international events, positioning the Bundesliga at global soccer summits or the appearance of the Bundesliga legends around Lothar Matthäus and Paulo Sergio. Strategic communications planning and the establishment and expansion of media contacts worldwide are just as much a part of our service portfolio as the anticipation of potentially critical aspects and the corresponding wording.